Measuring Narrative Change: Moving from Theory to Practice

This piece of mine was recently published in the Stanford Social Innovation Review: The question about assessing progress in narrative change has to become less theoretical and much more applied. How does a small organization with a limited budget assess progress? What sort of evidence is appropriate and “good enough” for them while being compelling enough to convince funders to invest in their work? What tools might we develop or adapt that would enable such an organization to gather useful evidence to help it learn and become more effective, without imposing a huge extra burden?